I started my business because I knew if I wanted the life I truly desired, it was up to me to build it. The slow mornings, the family time, the travels, the financial freedom.. None of that was just going to magically happen. I had to be the one to create it, so that's exactly what I did . As we round out 2025, I am most grateful for the hard lessons I learned this year. My life completely changed this year. Buying our dream first home, having Bella, and going from traveling/living life for ourselves & having endless amounts of time to work on my business, TO being stationary for months on end while we navigated being new parents & truthfully not having too much time to put into my business. But it has been the most transformational experience. I've become more intuitive, learned how to manage my time, outsource parts of my business that were taking away from family time, regain control of certain areas of my business that I enjoy above all else & ultimately became the best version of myself as a CEO, wife and mother.

I started this because although I was doing all the “right” things (the things I strove so hard for), something still felt off.. I thought corporate was where I was meant to be. I saw myself going up the ladder all the way to the next SVP of the HR department, but I quickly realized that the mundane routine & meetings just weren’t actually aligned with where my personality & energy is best spent.  On paper everything looked great, but I wanted something that gave me more ownership over my time, ability to travel, and capability to be home with my kids as I grew a family! Plus just being able to do the dishes & laundry casually throughout the week instead of rushing on a lunch break is more of a luxury than I realized! What I’m most grateful for this year is the community we continue to build. The real relationships & friendships, the trust we have in each other, and getting to be part of changing people’s lives through this business & our incredible community are what lights me up every day!

I did everything I was supposed to do. I earned my math degree, became a teacher, married my best friend, and was building the stable life I’d always dreamed of. From the outside, everything looked exactly as planned. But living in the Bay Area, I couldn’t ignore the reality of long commutes, limited time, and the feeling that I was spending more of my life working than actually living. I started wondering if there was more than waiting for weekends and vacations to make memories. Then my son was born. He became the reason I stopped settling for the life I thought I was supposed to have and started building the life I truly wanted. I wanted to be there for the little moments, not just the milestones. I wanted time freedom, financial freedom, and the ability to choose where life took us instead of a job making that decision for us. So I began building this business alongside teaching. Within a year, I was able to leave the classroom, and not long after, my husband was able to leave his corporate career too. Today, we’ve traveled the world as a family, lived abroad for months at a time, and created a life with time, financial, and location freedom. The greatest gift hasn’t just been changing careers. It’s been having the freedom to be present while our son grows up and knowing we built a life that reflects what matters most to us. Looking back, I thought success was checking all the right boxes. Now I know success is having the freedom to design a life you don’t need a vacation from.